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Marketing Management degree program

Embark on a dynamic career path with our Marketing Management degree program. Gain a comprehensive understanding of consumer behavior, market research, branding, and strategic marketing. Develop essential skills in digital marketing, advertising, and sales management. Our industry-experienced faculty will guide you through real-world case studies and projects to enhance your practical knowledge. Graduates will be equipped to lead marketing campaigns, analyze market trends, and drive business growth. Join us to unlock exciting opportunities in the fast-paced world of marketing. Elevate your career with a Marketing Management degree program that prepares you for success in the competitive business landscape.


Explore the exciting world of Marketing Management with our comprehensive online degree program. Gain valuable skills in market research, consumer behavior, branding, and digital marketing strategies. Our immersive curriculum is designed to prepare you for a successful career in marketing, advertising, or public relations. Learn from industry experts and collaborate with peers in a dynamic online learning environment. Take the first step towards a rewarding career in Marketing Management and unlock endless opportunities in the ever-evolving field of marketing.

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Key facts about Marketing Management degree program
The Marketing Management degree program offers a comprehensive curriculum designed to equip students with the knowledge and skills needed to excel in the dynamic field of marketing.
● Learning outcomes include developing a deep understanding of consumer behavior, market research, branding, and digital marketing strategies.
● The program is highly industry-relevant, with a focus on practical applications and real-world case studies to prepare students for the challenges of the marketing industry.
● Students have the opportunity to work on live projects with industry partners, gaining valuable hands-on experience and building a professional network.
● The program also emphasizes the importance of ethical marketing practices and sustainability, ensuring that graduates are equipped to navigate the evolving landscape of responsible marketing.
● Unique features of the program include guest lectures from industry experts, workshops on cutting-edge marketing tools and technologies, and opportunities for internships with leading companies in the field.
Overall, the Marketing Management degree program provides a solid foundation for a successful career in marketing, combining theoretical knowledge with practical skills to prepare students for the challenges and opportunities of the modern marketing landscape.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

● Principles of Marketing
● Consumer Behavior
● Marketing Research
● Brand Management
● Digital Marketing
● Marketing Strategy
● Sales Management
● International Marketing
● Retail Marketing
● Social Media Marketing
● Marketing Analytics
● Public Relations
● E-commerce Marketing
● Product Development and Innovation
● Marketing Communications
● Strategic Marketing Planning
● Services Marketing
● Marketing Ethics and Sustainability
● Event Marketing
● Marketing Metrics and ROI.

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
In today's competitive business landscape, a Marketing Management degree program is essential for professionals looking to advance their careers in the dynamic field of marketing. This specialized course equips individuals with the strategic skills and knowledge needed to excel in roles such as marketing manager, brand manager, or market research analyst. By mastering key concepts like consumer behavior, market analysis, and digital marketing strategies, graduates of this program are well-prepared to drive business growth and stay ahead of industry trends. Investing in a Marketing Management degree program is not just a wise career move, but a strategic decision that opens up a world of opportunities for professional development and success.


Who should do Marketing Management degree program?

Target Audience Percentage
Recent high school graduates interested in pursuing a career in marketing 30%
Working professionals looking to advance their career in marketing management 25%
Entrepreneurs seeking to enhance their marketing skills for their business 20%
Individuals interested in digital marketing and e-commerce 15%
Marketing professionals looking to specialize in strategic marketing management 10%


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