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Strategic Marketing MSc 2 years curriculum and modules

The Strategic Marketing MSc program offers a dynamic 2-year curriculum packed with hands-on learning experiences, real-world case studies, and actionable insights. Dive into cutting-edge marketing strategies, consumer behavior analysis, and digital marketing techniques to thrive in today's fast-paced digital landscape. Modules cover market research, brand management, social media marketing, and more, equipping learners with the skills needed to excel in the competitive marketing industry. Gain practical experience through industry projects and internships, and graduate ready to tackle the challenges of the ever-evolving digital world. Join us and take your marketing career to the next level.

The Strategic Marketing MSc program offers a comprehensive 2-year curriculum designed to equip students with the knowledge and skills needed to excel in the dynamic world of marketing. Through a combination of theoretical learning and practical application, students will delve into key marketing concepts, consumer behavior, market research, branding, and digital marketing strategies. The program features a range of modules including Marketing Management, Strategic Brand Management, Consumer Behavior, and Digital Marketing. With a focus on real-world case studies and industry insights, students will graduate ready to tackle the challenges of modern marketing. Join us and take your marketing career to the next level!

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Key facts about Strategic Marketing MSc 2 years curriculum and modules
● The Strategic Marketing MSc program offers a comprehensive 2-year curriculum designed to equip students with the knowledge and skills needed to excel in the dynamic field of marketing.
● Key modules include Marketing Strategy, Consumer Behavior, Brand Management, Digital Marketing, and Market Research.
● Students will develop a deep understanding of strategic marketing concepts and frameworks, enabling them to make informed decisions and drive business growth.
● The curriculum is designed in collaboration with industry experts to ensure its relevance and alignment with current market trends.
● Unique features of the program include hands-on projects, case studies, and guest lectures from industry professionals, providing students with real-world insights and practical experience.
● Upon completion of the program, graduates will be well-equipped to pursue careers in various marketing roles, such as Marketing Manager, Brand Manager, Digital Marketing Specialist, and Market Research Analyst.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Marketing Strategy
• Consumer Behavior
• Brand Management
• Market Research
• Digital Marketing
• International Marketing
• Marketing Analytics
• Product Development
• Pricing Strategy
• Marketing Communications

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The Strategic Marketing MSc 2 years curriculum and modules are essential in meeting the growing demand for skilled marketing professionals in the industry. According to the Bureau of Labor Statistics, jobs in marketing and advertising are projected to grow by 8% over the next decade in the UK. This indicates a strong need for individuals with specialized knowledge in strategic marketing to meet the evolving demands of the industry. The curriculum of the Strategic Marketing MSc program is designed to equip students with the necessary skills and knowledge to succeed in the competitive marketing landscape. Modules such as market research, consumer behavior, digital marketing, and brand management are crucial in preparing students for the challenges of the industry. By completing this program, graduates can expect to secure lucrative positions in marketing roles with an average salary of £40,000 per year. The industry demand for strategic marketing professionals makes this program a valuable investment in one's career growth and success.
Projected Job Growth 8%
Average Salary £40,000 per year


Who should do Strategic Marketing MSc 2 years curriculum and modules?
This course is ideal for marketing professionals looking to advance their careers and deepen their strategic knowledge. With the UK marketing industry growing at a rate of 9% annually, there is a high demand for skilled marketers who can drive business success through strategic planning and execution.
Recent graduates seeking to specialize in strategic marketing will also benefit from this course. In the UK, 78% of employers prefer candidates with a master's degree in marketing, making this program a valuable investment in your future career prospects.
Entrepreneurs and business owners looking to enhance their marketing skills and gain a competitive edge in the market will find this course invaluable. With 90% of UK businesses using digital marketing strategies, mastering strategic marketing is essential for staying ahead of the competition.

Strategic Marketing MSc, 2 years curriculum, modules, marketing strategy, digital marketing, brand management, market research, consumer behavior, marketing analytics, strategic planning, marketing communication, international marketing, business development.