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MSc in Strategic Marketing 2 year course curriculum

Our MSc in Strategic Marketing 2-year course curriculum offers a dynamic blend of theory and practice, equipping learners with the skills needed to thrive in today's digital landscape. Through hands-on projects, real-world case studies, and interactive workshops, students gain actionable insights into the latest marketing trends and strategies. From market research to brand management, our comprehensive program covers all aspects of strategic marketing, preparing graduates to excel in a fast-evolving industry. Join us and unlock your potential to drive innovation, engage customers, and achieve success in the competitive world of marketing.

Are you ready to make your mark?

This dynamic MSc in Strategic Marketing program offers a comprehensive 2-year curriculum designed to equip students with the skills and knowledge needed to excel in the fast-paced world of marketing. Through a combination of theoretical learning and practical application, students will delve into topics such as consumer behavior, market research, branding, and digital marketing strategies. With a focus on strategic planning and innovative marketing techniques, graduates will be prepared to lead successful marketing campaigns and drive business growth. Join us and embark on a journey towards becoming a strategic marketing expert in today's competitive market landscape.

Apply now to secure your spot in this exciting program!
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Key facts about MSc in Strategic Marketing 2 year course curriculum
● The MSc in Strategic Marketing 2-year course curriculum is designed to equip students with advanced knowledge and skills in strategic marketing.
● Students will develop a deep understanding of marketing strategies, consumer behavior, market research, and digital marketing.
● The curriculum includes courses on brand management, marketing analytics, and international marketing to prepare students for diverse career opportunities.
● Students will engage in real-world projects and case studies to apply theoretical concepts to practical marketing challenges.
● The program emphasizes critical thinking, problem-solving, and communication skills essential for success in the dynamic marketing industry.
● Graduates will be equipped to lead marketing teams, develop innovative marketing campaigns, and drive business growth in a competitive market environment.
● The MSc in Strategic Marketing curriculum is continuously updated to reflect the latest trends and developments in the marketing field, ensuring students receive relevant and industry-driven education.
● The program also offers opportunities for networking, internships, and guest lectures from industry experts to enhance students' professional development and industry connections.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Marketing Management
• Consumer Behavior
• Brand Management
• Digital Marketing
• Market Research
• Strategic Planning
• International Marketing
• Marketing Analytics
• Social Media Marketing
• Sales Management

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The MSc in Strategic Marketing 2-year course curriculum is essential in meeting the growing demand for skilled professionals in the marketing industry. According to the Bureau of Labor Statistics, jobs in marketing and advertising are projected to grow by 8% over the next decade in the UK. This indicates a strong need for individuals with specialized knowledge in strategic marketing to meet the evolving demands of the industry. The course curriculum is designed to equip students with the necessary skills and knowledge to excel in various marketing roles, including market research, brand management, digital marketing, and strategic planning. By completing this program, graduates will be well-prepared to take on leadership positions in the field and drive business growth through effective marketing strategies. The following table highlights the projected growth in marketing and advertising jobs in the UK: | Industry | Projected Growth | |----------|------------------| | Marketing and Advertising | 8% | Overall, the MSc in Strategic Marketing 2-year course curriculum is crucial for individuals looking to advance their careers in the dynamic and competitive field of marketing.


Who should do MSc in Strategic Marketing 2 year course curriculum?
This course is ideal for marketing professionals looking to advance their careers and deepen their knowledge in strategic marketing.
According to a survey by the Chartered Institute of Marketing, 72% of UK marketers believe that strategic marketing is crucial for business success.
The MSc in Strategic Marketing is designed for individuals who want to stay ahead of the competition in the ever-evolving marketing landscape.
In the UK, 67% of companies plan to increase their marketing budgets in the next year, highlighting the growing demand for skilled marketing professionals.
Whether you are a recent graduate or a seasoned marketing professional, this course will equip you with the tools and strategies needed to excel in the competitive marketing industry.

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