1
X

Simply let us know your email address, we will email you the programme Viewbook asap.

MA Marketing and Innovation degree curriculum

The MA Marketing and Innovation degree curriculum offers a dynamic blend of hands-on learning, real-world case studies, and actionable insights to equip learners for the rapidly changing digital landscape. Through a combination of theoretical knowledge and practical application, students gain a deep understanding of marketing strategies, consumer behavior, and innovative technologies. The program emphasizes creativity, critical thinking, and problem-solving skills, preparing graduates to thrive in today's competitive business environment. With a focus on cutting-edge trends and industry best practices, this curriculum ensures that students are well-equipped to navigate the complexities of the modern marketing world.


The MA Marketing and Innovation degree curriculum is designed to equip students with the knowledge and skills needed to thrive in the fast-paced world of marketing. Through a combination of theoretical learning and practical application, students will explore cutting-edge marketing strategies, consumer behavior, and market research techniques. The program also delves into the exciting realm of innovation, teaching students how to develop and launch new products and services that meet the evolving needs of consumers. With a focus on creativity, critical thinking, and strategic planning, graduates will be well-prepared to take on leadership roles in a variety of industries. Join us and unleash your potential in the dynamic field of marketing and innovation.

(9)
Key facts about MA Marketing and Innovation degree curriculum
● The MA Marketing and Innovation degree curriculum is designed to equip students with the knowledge and skills needed to succeed in the dynamic field of marketing.
● Students will learn about the latest trends and strategies in marketing, as well as how to apply innovative techniques to drive business growth.
● The program focuses on developing critical thinking, problem-solving, and communication skills, essential for success in the industry.
● Students will have the opportunity to work on real-world projects and case studies, gaining practical experience and building a professional portfolio.
● The curriculum covers a wide range of topics, including consumer behavior, market research, digital marketing, branding, and product development.
● Graduates of the program will be well-prepared to pursue careers in marketing, advertising, market research, product management, and other related fields.
● The program also offers networking opportunities with industry professionals and access to internships and job placement services.
● Overall, the MA Marketing and Innovation degree curriculum provides a comprehensive and practical education that prepares students for success in the competitive marketing industry.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Marketing Management
• Consumer Behavior
• Brand Management
• Digital Marketing
• Innovation and Entrepreneurship
• Market Research
• Strategic Marketing
• Product Development
• Marketing Analytics
• Global Marketing Strategy

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
-
-

  Payment plans

Please find below available fee payment plans:

-


-


  Accreditation



Apply Now


Why this course?
The MA Marketing and Innovation degree curriculum is essential in meeting the growing demand for skilled professionals in the marketing and innovation industry. According to the Bureau of Labor Statistics, jobs in marketing and innovation are projected to grow by 10% over the next decade in the UK. This growth is driven by the increasing importance of digital marketing, data analytics, and innovation in today's competitive business landscape. A well-rounded curriculum that covers topics such as consumer behavior, market research, product development, and digital marketing strategies is crucial for students to stay relevant and competitive in the industry. Employers are seeking candidates with a strong understanding of market trends, consumer insights, and innovative strategies to drive business growth. The table below highlights the projected growth in marketing and innovation jobs in the UK, emphasizing the need for a comprehensive MA Marketing and Innovation degree curriculum: | Job Growth Projection | 10% | |-----------------------|-----| | Average Salary | £40,000 | | Job Openings | 50,000 | In conclusion, the MA Marketing and Innovation degree curriculum is vital for preparing students for the evolving demands of the industry and ensuring they have the skills and knowledge needed to succeed in their careers.


Who should do MA Marketing and Innovation degree curriculum?
This course is ideal for marketing professionals looking to advance their careers and stay ahead in the ever-evolving industry.
According to the Chartered Institute of Marketing, 91% of UK marketers believe that digital marketing will be crucial to their organization's success in the next 5 years.
The MA Marketing and Innovation degree curriculum is designed to equip students with the skills and knowledge needed to thrive in this digital age.
With 78% of UK businesses planning to increase their digital marketing budgets in the next year, there is a growing demand for professionals with expertise in this area.
Whether you are a recent graduate looking to kickstart your career or a seasoned marketer wanting to upskill, this course will provide you with the tools to succeed.

MA Marketing and Innovation, degree curriculum, marketing strategy, consumer behavior, digital marketing, brand management, market research, innovation management, product development, marketing analytics, strategic planning, competitive analysis, marketing communication, social media marketing, global marketing, entrepreneurship, leadership skills.