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BA (Hons) Marketing curriculum for digital marketing specialization

Our BA (Hons) Marketing curriculum with a specialization in digital marketing offers a dynamic and hands-on approach to learning. Through real-world case studies and interactive projects, students gain actionable insights into the ever-changing digital landscape. Our program equips learners with the skills and knowledge needed to thrive in the fast-paced world of digital marketing. From social media strategies to data analytics, students will develop a deep understanding of digital marketing techniques and trends. Join us and prepare yourself for a successful career in the exciting and evolving field of digital marketing.

Experience the future of marketing today.
Our BA (Hons) Marketing curriculum with a specialization in digital marketing is designed to equip students with the skills and knowledge needed to thrive in the fast-paced world of online marketing. From social media strategies to content creation, our program covers all aspects of digital marketing to ensure our graduates are well-prepared for the ever-evolving digital landscape. With a focus on hands-on learning and real-world applications, students will have the opportunity to work on live projects and gain practical experience. Join us and embark on a journey towards a successful career in digital marketing.

Apply now and take the first step towards becoming a digital marketing expert! (2)
Key facts about BA (Hons) Marketing curriculum for digital marketing specialization
● The BA (Hons) Marketing curriculum offers a specialization in digital marketing, equipping students with in-demand skills for the modern business landscape.
● Students will gain a deep understanding of digital marketing strategies, tools, and techniques through a blend of theoretical knowledge and practical application.
● The program focuses on developing students' abilities to create and implement digital marketing campaigns, analyze data, and optimize online presence.
● Industry-relevant modules cover topics such as social media marketing, search engine optimization, content marketing, and digital analytics.
● Students will have the opportunity to work on real-world projects, gaining hands-on experience and building a professional portfolio.
● The curriculum is designed to prepare students for a variety of roles in digital marketing, including digital marketing manager, social media specialist, and SEO strategist.
● Graduates of the program will be well-equipped to navigate the rapidly evolving digital marketing landscape and drive business growth through innovative digital strategies.
● The digital marketing specialization offers a unique blend of creativity, analytical thinking, and technical skills, making it a valuable asset in today's competitive job market.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Principles of Marketing
• Consumer Behavior
• Digital Marketing Strategy
• Social Media Marketing
• Search Engine Optimization
• Email Marketing
• Content Marketing
• Web Analytics
• Mobile Marketing
• E-commerce Marketing

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The BA (Hons) Marketing curriculum with a specialization in digital marketing is essential in meeting the growing industry demand for skilled professionals in the field. According to the Office for National Statistics, the digital economy in the UK is growing at a rate of 5.6% annually, creating a high demand for digital marketing expertise. The Bureau of Labor Statistics projects that jobs in digital marketing are expected to grow by 10% over the next decade, highlighting the need for qualified professionals in this field. A stylish CSS table can visually represent this data effectively: ```html
Projected Job Growth 10%
Annual Growth Rate of Digital Economy 5.6%
``` By completing a BA (Hons) Marketing program with a focus on digital marketing, students will be equipped with the necessary skills and knowledge to meet the demands of the industry and secure lucrative career opportunities in the UK job market.

Who should do BA (Hons) Marketing curriculum for digital marketing specialization?
This course is ideal for individuals looking to pursue a career in digital marketing in the UK.
According to the Office for National Statistics, the digital sector contributed £149 billion to the UK economy in 2018.
With the digital economy growing at a rate of 7.9% annually, there is a high demand for skilled digital marketers.
A study by the Chartered Institute of Marketing found that 78% of UK businesses believe digital marketing is essential for their success.
Whether you are a recent graduate or a seasoned professional looking to upskill, this course will provide you with the knowledge and practical skills needed to excel in the digital marketing industry.
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