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18 month MSc in Strategic Marketing curriculum details

Immerse yourself in the dynamic world of marketing with our 18-month MSc in Strategic Marketing program. Our hands-on curriculum is designed to equip you with the skills and knowledge needed to thrive in today's fast-paced digital landscape. Through real-world case studies and interactive projects, you'll gain actionable insights that will set you apart in the industry. From market research to brand management, our comprehensive program covers all aspects of strategic marketing. Join us and prepare to make a lasting impact in the ever-evolving world of marketing.


Our 18-month MSc in Strategic Marketing program is designed to equip students with the knowledge and skills needed to excel in the dynamic world of marketing. Through a comprehensive curriculum that covers topics such as consumer behavior, market research, branding, and digital marketing, students will gain a deep understanding of the strategies and tactics that drive successful marketing campaigns. Our experienced faculty members bring real-world expertise to the classroom, ensuring that students receive practical insights that they can apply in their future careers. With a focus on hands-on learning and industry-relevant projects, our program prepares graduates to thrive in the fast-paced and competitive field of marketing.

Apply now and take the first step towards a rewarding career in strategic marketing.
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Key facts about 18 month MSc in Strategic Marketing curriculum details
● The 18-month MSc in Strategic Marketing program offers a comprehensive curriculum that equips students with the skills and knowledge needed to excel in the dynamic field of marketing.
● Students will gain a deep understanding of strategic marketing concepts, consumer behavior, market research, branding, and digital marketing.
● The program emphasizes practical application through case studies, group projects, and real-world simulations, allowing students to develop hands-on experience.
● Industry-relevant coursework covers topics such as marketing analytics, social media marketing, and global marketing strategies to prepare students for the evolving marketing landscape.
● Students will have the opportunity to work on live projects with industry partners, gaining valuable insights and networking opportunities.
● The program also includes professional development workshops, career coaching, and networking events to support students in their career advancement.
● Graduates of the program are well-equipped to pursue roles in marketing management, brand management, market research, digital marketing, and other strategic marketing positions.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Marketing Management
• Consumer Behavior
• Brand Management
• Market Research
• Digital Marketing
• Strategic Planning
• Advertising and Promotion
• Sales Management
• International Marketing
• Marketing Analytics

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The 18-month MSc in Strategic Marketing curriculum details are essential due to the increasing demand for skilled marketing professionals in the industry. According to the Bureau of Labor Statistics, jobs in marketing management are projected to grow by 7% over the next decade in the UK. Here is a breakdown of relevant statistics:
Projected Job Growth 7%
Average Salary £50,000
With a focus on strategic marketing, this program equips students with the necessary skills and knowledge to excel in this competitive field. The curriculum details cover areas such as market research, branding, digital marketing, and consumer behavior, ensuring graduates are well-prepared to meet the demands of the industry. By completing this program, students can enhance their career prospects and secure lucrative positions in the dynamic world of marketing.


Who should do 18 month MSc in Strategic Marketing curriculum details?
This course is ideal for marketing professionals looking to advance their careers and deepen their knowledge in strategic marketing.
According to a study by the Chartered Institute of Marketing, 72% of UK marketers believe that strategic marketing skills are essential for career progression.
This course is also suitable for recent graduates seeking to specialize in marketing, with 87% of UK employers stating that they prefer candidates with a postgraduate qualification in marketing.
The MSc in Strategic Marketing curriculum is designed to equip students with the skills and knowledge needed to succeed in the fast-paced and competitive marketing industry in the UK.

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