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18 month MSc Strategic Marketing course curriculum

Our 18-month MSc Strategic Marketing course curriculum offers a dynamic blend of theory and practical application. Through hands-on projects, real-world case studies, and interactive workshops, students gain actionable insights to thrive in the fast-paced digital landscape. From market research and consumer behavior to digital marketing strategies and brand management, our program equips learners with the skills needed to excel in today's competitive market. With a focus on innovation and creativity, students develop a deep understanding of marketing principles while honing their strategic thinking and problem-solving abilities. Join us and prepare to make a lasting impact in the ever-evolving world of marketing.

This 18-month MSc Strategic Marketing course curriculum is designed to equip students with the knowledge and skills needed to excel in the dynamic world of marketing. Through a combination of theoretical learning and practical application, students will delve into topics such as consumer behavior, market research, branding, and digital marketing strategies. The program also includes hands-on projects, case studies, and guest lectures from industry experts to provide real-world insights. By the end of the course, students will have a comprehensive understanding of strategic marketing principles and be ready to take on leadership roles in the field. Join us and take your marketing career to the next level!

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Key facts about 18 month MSc Strategic Marketing course curriculum
● The 18-month MSc Strategic Marketing course curriculum is designed to equip students with advanced knowledge and skills in marketing strategy.
● Students will learn to analyze market trends, develop marketing plans, and implement strategic campaigns.
● The curriculum covers a wide range of topics including consumer behavior, brand management, digital marketing, and market research.
● Industry-relevant case studies and projects are integrated into the coursework to provide practical experience.
● Students will have the opportunity to work on real-world marketing challenges and collaborate with industry professionals.
● The program also includes a focus on leadership and communication skills to prepare students for managerial roles in marketing.
● Graduates of the program will be well-equipped to pursue careers in marketing management, consulting, or entrepreneurship.
● The unique feature of this program is its emphasis on strategic thinking and decision-making in the fast-paced marketing industry.
● Overall, the MSc Strategic Marketing course curriculum is designed to provide students with a comprehensive understanding of marketing principles and strategies to succeed in today's competitive business environment.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Marketing Management
• Consumer Behavior
• Brand Management
• Digital Marketing
• Market Research
• Strategic Planning
• Advertising and Promotion
• International Marketing
• Sales Management
• Social Media Marketing

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The 18-month MSc Strategic Marketing course curriculum is essential due to the increasing demand for skilled marketing professionals in the industry. According to the Bureau of Labor Statistics, jobs in marketing are projected to grow by 8% over the next decade in the UK. This growth highlights the need for individuals with specialized knowledge in strategic marketing to meet industry demands. A stylish CSS table can be used to present relevant statistics: ```html
Projected Job Growth 8%
Average Salary £40,000
``` The curriculum of the 18-month MSc Strategic Marketing course is designed to equip students with the necessary skills and knowledge to excel in this growing field. By completing this program, graduates will be well-prepared to meet the demands of the industry and secure lucrative positions with an average salary of £40,000.


Who should do 18 month MSc Strategic Marketing course curriculum?
This course is ideal for marketing professionals looking to advance their careers and deepen their knowledge in strategic marketing.
According to a survey by the Chartered Institute of Marketing, 72% of UK marketers believe that strategic marketing skills are essential for career progression.
This course is also suitable for recent graduates seeking to specialize in marketing and gain a competitive edge in the job market.
In the UK, the demand for marketing professionals is expected to grow by 9% by 2024, according to the Office for National Statistics.
Whether you are looking to enhance your current skills or transition into a marketing role, this course will provide you with the knowledge and expertise needed to succeed in the dynamic field of strategic marketing.

MSc Strategic Marketing, 18 month course, curriculum, marketing strategy, digital marketing, brand management, market research, consumer behavior, advertising, social media marketing, strategic planning, marketing analytics, global marketing, product development, pricing strategy, promotion strategy.