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18 month MSc Marketing program curriculum

The 18-month MSc Marketing program curriculum offers a dynamic blend of hands-on learning, real-world case studies, and actionable insights to equip learners for the rapidly changing digital landscape. Through a combination of interactive lectures, group projects, and industry guest speakers, students gain practical experience in developing marketing strategies, analyzing consumer behavior, and leveraging digital tools for success. The program emphasizes critical thinking, creativity, and adaptability, ensuring graduates are well-prepared to navigate the complexities of modern marketing. Join us on this transformative journey and unlock your potential in the exciting world of marketing.

Apply now to secure your spot in the next cohort!
Our 18-month MSc Marketing program curriculum is designed to equip students with the latest tools and strategies to excel in the dynamic world of marketing. Through a combination of theoretical knowledge and practical application, students will gain a deep understanding of consumer behavior, market research, branding, and digital marketing. Our expert faculty members bring real-world experience to the classroom, ensuring that students are prepared to tackle the challenges of today's competitive marketplace. With a focus on innovation and creativity, our program will empower students to develop cutting-edge marketing campaigns that drive results. Join us and take your marketing career to the next level!

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Key facts about 18 month MSc Marketing program curriculum
● The 18-month MSc Marketing program curriculum is designed to equip students with a deep understanding of marketing principles and strategies.
● Students will develop advanced skills in market research, consumer behavior analysis, and digital marketing.
● The program emphasizes hands-on learning through real-world case studies and industry projects.
● Students will have the opportunity to work with industry professionals and gain practical experience through internships.
● The curriculum includes courses on branding, social media marketing, and marketing analytics.
● Graduates of the program will be prepared for roles in marketing management, market research, and advertising.
● The program also offers specialized electives in areas such as luxury marketing and international marketing.
● Students will have access to state-of-the-art marketing tools and technologies to enhance their learning experience.
● The program culminates in a capstone project where students will apply their knowledge to solve a real-world marketing challenge.

  Duration

The programme is available in two duration modes:

  Course Delivery

Online

  Entry Requirements


  Course Content

• Marketing Management
• Consumer Behavior
• Marketing Research
• Digital Marketing
• Brand Management
• Strategic Marketing
• International Marketing
• Marketing Analytics
• Social Media Marketing
• Retail Marketing

  Assessment

The assessment is done via submission of assignment. There are no written exams.

  Course fee

The fee for the programme is as follows:
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  Payment plans

Please find below available fee payment plans:

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  Accreditation



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Why this course?
The 18-month MSc Marketing program curriculum is essential due to the increasing demand for skilled marketing professionals in the industry. According to the Bureau of Labor Statistics, jobs in marketing are projected to grow by 8% over the next decade in the UK. This growth highlights the need for individuals with advanced marketing knowledge and skills to meet industry demands. The program's curriculum is designed to provide students with a comprehensive understanding of marketing strategies, consumer behavior, market research, and digital marketing techniques. By completing this program, graduates will be equipped with the necessary skills to excel in various marketing roles and contribute effectively to the success of businesses. The following table illustrates the projected growth in marketing jobs and the average salary for marketing professionals in the UK: | Job Growth | Average Salary | |------------|----------------| | 8% | £40,000 | Overall, the 18-month MSc Marketing program curriculum is crucial for individuals looking to pursue a successful career in marketing and meet the growing industry demand for skilled professionals.

Who should do 18 month MSc Marketing program curriculum?
This 18 month MSc Marketing program is designed for individuals who are looking to advance their career in the dynamic field of marketing. Whether you are a recent graduate seeking to specialize in marketing or a mid-career professional looking to enhance your skills, this program is tailored to meet your needs.
According to the Office for National Statistics, the marketing industry in the UK is growing rapidly, with a 9% increase in marketing jobs from 2019 to 2020. This program will equip you with the knowledge and skills needed to excel in this competitive industry.
Whether you are interested in digital marketing, brand management, market research, or strategic marketing, this program covers a wide range of topics to ensure you are well-rounded and prepared for success in the field.
Join our program and become part of a community of like-minded individuals who are passionate about marketing and eager to make a difference in the industry. Take the next step in your career and enroll in our MSc Marketing program today!
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